Selling Solutions is a professional sales agency that provides total business management services for premium brands. We help businesses all over New Zealand enter the supermarket industry.
Established as Cassin FMCG Consultants Ltd in 2005, our activity was predominantly business strategy consulting for the FMCG industry. In November 2011, we changed our trading name to Selling Solutions Ltd after seeing an opportunity in brokering service for premium brands.
Seeing a gap in the market for small to medium-sized companies, we were established to provide a professional, experienced, and strategically focused head office relationship management team. Our team of professional sales and merchandising experts are trained using effective tools and processes in corporate businesses to achieve desirable results.
We also offer a business mentoring service to drive growth and profit for the principles.
While there are other similar type companies that offer a business mentoring support or, alternatively, a sales and merchandising service, it was not often combined, and this was an important issue for many businesses who could not afford an experienced FMCG professional to work full-time.
current clients have come on board based on the following rationale:
Geoff Cassin has FMCG knowledge and more than 31 years of extensive experience in the industry. Before the establishment of the company, he has already built successful careers and progressed to executive level within the New Zealand supermarket industry.
Geoff has been successful in the following roles:
We also provide a team of experienced National Business Managers (NBM) that will work closely with clients to ensure agreed strategies are implemented. Both Geoff and his team of NBM have developed excellent relationships within the industry and are well respected for operating with integrity and building commercially responsible partnerships.
we genuinely want our clients to succeed, we base our companies’ financial
model on growing clients’ revenue. As our clients grow, then so does Selling
Our goal is to be the chosen professional agency of many businesses. At the same time, we envision a longer and more successful working relationship with all our clients since many of them have been with us for around three to six years.